At Genting, Community is very important. We strive to deliver both a first class gaming experience and at the same time ensure that we fulfil our commitment to responsible gambling. With this in mind we want to ensure that we're supporting key charities in their endeavour to deliver key services to those in need of fast and effective treatment and support. Check out the case studies below to see what we’ve been doing!

Administrators Isabel Woodford and Stacy Holbrook from Genting Club Westcliff had a head for heights when they abseiled down Southend Hospital’s ‘Tower of Terror’ for charity.

The plucky duo successfully tackled the 154ft descent, raising over £700 for the Keyhole Cancer Appeal, which aims to raise £600,000 for a new state-of-the-art operating theatre at Southend Hospital. Isabel said: “We would like to thank all those who have sponsored us; this was the first time that Stacy and I have ever tackled something like this and whilst we were really nervous, we were able to overcome our fears and succeed in our mission.” Not to be outdone by their colleagues' high climbing antics, the Westcliff team raised an additional £750 for the appeal when they swapped their roulette wheels for cycling ones.  They joined the Around the World in 80 Days static cycle challenge, which involved cycling the equivalent of 62 miles a day on five static bikes to achieve the challenge of circumnavigating the globe – or completing 24,901.55 miles – without leaving Essex.

Doorman Leon Rickman really went the extra mile, peddling non-stop for eight hours and clocking up 153 miles, to help Westcliff reach its total thanks largely to his marathon efforts.

John Harland, PR and Marketing Manager at Genting Club Westcliff, said: “I am so proud of the team who really gave their all during the cycling and abseiling challenges and raised such a great sum of money.” 


The team at Wirral completed the gruelling task of cycling from London to Paris and clocked up more than £7000 for Clatterbridge Cancer Charity on the way.

Here’s a couple of extracts from Diane Ryan’s cycling diary:

Day 1 was a 95 mile ride from Crystal Palace to Dover. There were a lot of hills on route which was exhausting after the early 7am start. It was exhilarating when we reached the ferry port as we knew we had time to relax and recharge our batteries on the crossing before we reached France.

Day 2 waking up at 5am to look out of the window to see the trees bending in the wind and the dark sky was a warning of what was to come; the heavens opened and it never stopped raining. We were being hit in the face with horizontal rain for hours with a wind chill of -2. Day two was real hell seeing only 25 out of 117 cyclists finishing in Abbeville without assistance, Dave being one of them and he should be really proud of himself.

Day 3 was a bright dry sunny day much to our relief. We rode along the beautiful river Somme where we came across a small cemetery. On entering we were approached by an elderly Frenchman and he escorted us to the Common Wealth war graves of an Australian, a New Zealander and a British Army medic. We stopped to pay our respects and Dave laid a Poppy.

Day 4 when we arrived in Paris, the procession of three support vehicles and 117 bikes riding along the Champs Elyse’s past the Arc De Triomphe all cheering, shouting and ringing bells was an experience we will never forget. Riding around the square where our family and friends had come to meet us in front of the Eiffel Tower was a mass of emotions running through us, including the pride of cycling over 300 miles for a charity so close to my heart.

We have been left with a massive sense of achievement, an experience we will never forget.


Sheffield’s customers enjoyed a taste of Venice when the team hosted a Masquerade Charity Ball in aid of the Western Park Hospital Cancer Charity.

Over 230 guests had exclusive use of the Club’s hospitality floor, enjoying a delicious three course dinner together with superb gaming and entertainment.

In total, the evening raised over £8,700 for the charity, a cause close to the organiser’s heart as her mum is receiving cancer treatment.


The warning signs

Recognising the warning signs

  • Have you put at risk important or significant relationships, educational studies, your job or your career because of gambling?
  • Do you chase losses by continuing or quickly returning to gamble?
  • Do you re-live previous gambling experiences or think of ways to get money to gamble?
  • Do you ever gamble until you have completely run out of money?
  • Have you lied to family, friends or others about the extent of your gambling?
  • Have you committed an act of dishonesty or a crime in order to finance gambling?
  • Do you suffer mood swings, irritability and agitation when you are not gambling?
  • Do you ever gamble to escape problems or when you are feeling depressed or anxious?
  • Have you felt your gambling has caused financial problems for you or your household?
  • Have you needed to gamble with larger amounts of money to get the excitement you are looking for?
  • Have you ever sold your own or your family’s possessions to get money to gamble or to pay gambling debts?

If you have answered yes to one or more of these questions, you may have issues that need addressing. The good news is that help is at hand.

Genting Casinos

Our land-based casinos offer a safe and responsible place to gamble. There’s no membership required, but you must be over 18 to enter one of our casinos. If you’re fortunate enough to look younger than 21, you’ll be asked to provide photographic ID, such as your driving licence or passport.

We’re here to help. Our staff are highly trained in all aspects of gambling, including offering help and assistance to those you want to know how to Play it Safe. They can also offer advice, and give you the tools to take control of your gambling.

If you feel your gambling is getting out of control there are positive actions you can:

If you feel your gambling is getting out of control there are positive actions you can take:

  • Take responsibility - accepting that you need to take control is a crucial first step
  • Be honest with yourself and others
  • Talk to one of our Casino Managers, as experienced industry professionals they do understand and there are several ways they can help, this includes:
    • Agreeing limits on the amount of money that can be withdrawn using cheque or debit card
    • Accepting resignation from a casino for customers who do not have a gambling problem but want to take a break
    • Organising and discussing Self-Exclusion under the SENSE scheme which allows customers to take personal responsibility for their actions by preventing entry into any Genting Casino for a minimum of at least 6 months
    • Providing information, including where to get help

Some practical steps to help you stay in control:

  • Look for patterns in your behavior: do you gamble when bored, stressed or under a lot of pressure?
  • Only gamble for the time or amount of money that suits your lifestyle
  • Play it Safe by taking regular breaks while gambling
  • If you are going to gamble, take a set amount of cash out with you
  • Use a calendar and mark each day you do not gamble, so you can see the progress you make
  • Ask someone you trust to handle your money for an agreed amount of time (e.g. 3 months)
  • Reward yourself after a period free from gambling by spending some of the money you have saved on yourself
  • Talk about it with someone you trust: your family, a friend, a counsellor or call the GamCare National Gambling Helpline
  • Remember - Play it Safe and take one day at a time


Online gaming

Responsible Gaming checklist

To help you gamble responsibly, you should:

  • Decide in advance how often you'll play and how much money and time you will spend
  • Decide in advance the point you'll set yourself to stop - then stick to it. The stopping point might be, for example, when you've reached the spending limit you've set yourself or when you've a spent a certain amount of time playing
  • Bear in mind that sometimes responsible gambling is about making a decision to not gamble at all

Always remember, a person who gambles responsibly:

  • Gambles for enjoyment, not to make money or to escape problems
  • Understands that they're very unlikely to win in the long run
  • Does not try to ‘chase’ or win back losses
  • Only ever gambles with money set aside for entertainment and never uses money intended for rent, bills or food
  • Does not borrow money to gamble
  • Does not let gambling affect their relationships with family and friends

Managing your online play

For players who enjoy gambling frequently, it's not uncommon to overspend your budget some of the time. We advise that specific budget plans be made to ensure your gambling expenditure is affordable. If you find you're often exceeding your budget plan you may wish to take steps to limit your expenditure.

Sometimes people deny the extent of their own problems and seek help only in crisis. Ask yourself honestly and if you think you might have a problem, set yourself the goal of stopping gambling for two weeks or a month as a test. If you're unable to achieve this, you could have a problem and might benefit from discussing your situation with a counselor.

Self Assessment

If you feel you may have a problem with your gambling, ask yourself the following questions:

  • Do you stay away from work, school, college or university to gamble?
  • Do you gamble alone for long periods of time?
  • Do you gamble to escape from a boring or unhappy life?
  • If when gambling you run out of money, do you feel lost and in despair, and need to gamble again as soon as possible?
  • Do you gamble until your last penny is gone?
  • Have you ever lied to cover up the amount of money or time you have spent gambling?
  • Have others ever criticized your gambling?
  • Have you lied, stolen or borrowed just to get money to gamble or pay gambling debts?
  • Are you reluctant to spend 'gambling money' on anything else?
  • Have you lost interest in your family, friends or other pastimes?
  • After losing, do you feel you must try and win back your losses as soon as possible?
  • Do arguments, frustrations or disappointments make you want to gamble more?
  • Do you feel depressed or suicidal because of your gambling?

The more questions you answer yes to, the more likely you are to have a serious gambling problem. If you feel this may apply to you, we recommend you visit our 'Who Can Help?' section.

Online Self Exclusion

If you believe you have a gambling problem, or if you wish to take and enforced break from online gaming, please let us know.

A self exclusion lasts for a minimum of six months. You can request a self exclusion by contacting the customer services team by here, or by emailing, providing your email address, postal address and telephone number.

We also offer you the facility to limit your length of play and deposit levels within our online casino, which you can request by contacting customer services.

If you would like to prevent access to other gaming, wagering or gambling facilities on the internet please visit Gamblock™ blocks access to internet gambling sites on the web. It can help problem gamblers avoid the dangers of unrestricted gambling.

Limiting your expenditure provides help to control your gambling. You can request that limits are added to your account by contacting the customer services team by here, or by emailing

You can also establish limits on the amount you deposit, bet and loose through our downloadable casino software, by accessing the gaming info tab in the My Account section of the cashier.

Managing the length of time you play

It is sometimes easy to lose track of time whilst gambling, so Genting gives you the option to set a timed reminder which alerts you to how long you have played for. You must click ‘OK’ to continue playing.

Licensed in Alderney

Genting Alderney Limited is licensed and regulated by the Alderney Gambling Control Commission (the Commission).

The Commission was established in May 2000 under The Gambling (Alderney) Law, 1999 and regulates eGaming on behalf of the States of Alderney. The Commission is independent and non political and ensures that its robust regulatory and supervisory approach meets the very highest of international standards.

The Commission is engaged in regular dialogue with other regulatory bodies at an international level. It is a member of the Gaming Regulators European Forum (GREF), and the International Association of Gaming Regulators (IAGR). The Commission also works closely with other law enforcement agencies, particularly in the regulation of gambling and the prevention of financial crime.

Preventing underage gaming

You must be at least 18 years old, or of legal age to gamble in the country in which you reside (whichever is older), to play in the Genting Online Casino. Our online casino is not designed to attract children and we aggressively discourage and track minors who attempt to play at our online casino. Unfortunately, no system is foolproof. Some young people may escape our detection. If you know a person under the legally gambling age in their jurisdiction who is registered with, please notify us immediately.

Game rules

To help you understand the rules relating to the games offered at launch the casino software and view them in the help section. You can also view the independently audited 'returns to player' statistics by game category here.


Who can help?

There is a wide range of support organisations that can offer advice and assistance including:


National Gambling Helpline

Freephone 0808 8020 133 (8am-midnight, 7 days a week)

Operated by GamCare, the National Gambling Helpline offers free and confidential support, information and advice on problem gambling either by telephone or online.

GamCare also provide advice, support and counselling to individuals, their families and friends who might have concerns about gambling issues.


A self-help fellowship of compulsive gamblers wanting to address gambling problems. Their sister organisation, GamAnon, run support groups for partners and families of compulsive gamblers.


Telephone 01384 241 292

Provides residential therapy and rehabilitation for compulsive gamblers.


Telephone 020 7534 6699

Operated in London by The Central and Northwest London NHS foundation Trust (CNWL) the clinic provides free and confidential treatment services to gamblers and others affected adversely by gambling.

National Debtline

Telephone 0808 808 4000

Help and support to enable callers to deal with their debts in a pro-active and informed way. Self help information packs are sent free to individuals with debt problems.


Our pledge

As industry professionals, we understand more than most the issues that can arise around gambling. That’s why we take a proactive position on gambling, advising all our customers to Play it Safe. Above all, we want our customers to enjoy their experience in a safe environment where help and advice is readily available if required. That’s why we’ve created Play it Safe to offer:

  • Help and advice on responsible gambling and what you can do if you think you have a gambling problem
  • Approachable, highly trained staff who understand the issues involved and can direct customers to helpful information and managers who are able to discuss gambling concerns in confidence
  • Customers the option to set their own limits on what they may draw at the Cash Desk
  • Information available in every casino, with advice for recognising a potential gambling problem and strategies to help
  • Options to help control gambling including Voluntary Self-Exclusion from all Genting Casinos for a chosen period
  • Information and contact details for charities and support groups that can offer further help and advice

Gamble Responsibly

For most people, a night out at a casino is a leisure activity to be enjoyed in the same way as a trip to the football or an evening at the cinema. Like other entertainment experiences, gambling is an expenditure and gambling responsibly means not spending more money or time than you can reasonably afford and keeping your chances of winning in perspective. The risks are part of the entertainment experience and most of us can control them and usually know when to stop.

However, for a very small number of people the temptation to push their luck or re-experience the elation of an early win can be extremely compelling and sometimes irresistible. Once you begin to gamble in this intense way you may lose sight of the consequences and gambling may start to be a problem, affecting other areas of your life such as relationships, friendships and perhaps your job, as well as putting your possessions at risk.



ACE Accreditation

Following an assessment by an expert independent panel Genting Casinos Responsible Gaming Programme has been awarded the ACE Accreditation for meeting the set standards of the National Casino Forum's (NCF) Playing safe Programme.

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Who can help?

If you think you may have a gambling problem call:

0808 8020 133

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The warning signs

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Our pledge

We will take a proactive position on excessive gambling, advising all our customers to 'Play it Safe'

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ACE Accreditation ACE Accreditation
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Have you

Gambled until you have completely run out of money?

Felt your gambling has caused financial problems for you or your household?

Lied to family, friends or others about the extent of your gambling?

Chased losses by continuing or quickly returning to gamble?

Gambled to escape problems or when you are feeling depressed or anxious?

Strategies for help

Genting Casinos UK
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Play Safe Online
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  • Play it Safe
  • - Gamble Responsibly
  • SENSE Information
  • GAMCARE certification
  • Over 18 only